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AAPOR Releases Report on Mobile Technologies

1 July 2014 12 views No Comment

The American Association for Public Opinion Research (AAPOR) recently released a report from the Emerging Technologies Task Force on the use of mobile technologies—such as smartphones and tablets—for the collection of survey data and new forms of information such as location, visuals, and connected device data. The report, Mobile Technologies for Conducting, Augmenting, and Potentially Replacing Surveys, offers an initial set of guidelines and considerations for researchers and highlights both the opportunities and new challenges posed by the use of these technologies.

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