Amy Farris, ASA Director of Membership Development and Marketing

As you will no doubt notice in the new year, the American Statistical Association has unveiled a new look. We are proud to announce that, in consultation with the board of directors and a sample of members, we have created a new logo and refreshed the ASA brand. Our hope is to reflect the continuing growth of statistics and data science.

Members connect with the ASA in countless ways and across all media. Our new logo reflects this reality and allows responsive design on the smallest screens as well as in print.

As the year progresses, we will fully integrate this new design into our materials, including a new, fully redesigned website. We appreciate your commitment to the ASA and welcome your support as we make this exciting transition.