Since its launch at the 2014 Joint Statistical Meetings, the This is Statistics (TiS) website has averaged more than 3,000 unique visitors per month and its five videos have been watched nearly 50,000 times. Still, much work remains to be done to reach students and those who help influence their educational and career decisions.
this is statistics
Looking Back on 2015
2015 ASA President David Morganstein looks back on his year as president, and forward to several programs, initiatives, and other great opportunities coming up for members.
New Toolkit Will Help Statisticians Promote Profession
Whether ASA members actively seek opportunities to talk about statistics careers with students or an opportunity presents itself, they will find the sources in this promotional toolkit valuable. They can use an individual toolkit item or combine items to maximize impact on their audience.
Public Relations Campaign Now in Second Year
As this year gets under way, ASA President David Morganstein is asking association members to share news of the This Is Statistics campaign and its promotional resources with students, parents, teachers, and education administrators in their communities. “It is critical that ASA members get involved in this awareness campaign,” said Morganstein. “A thousand voices speaking as one are more powerful and effective than a single voice. By spreading the word about the This Is Statistics campaign, you will make new connections that otherwise will not be established.“
ASA, Sense About Science USA Partner to Help Raise Media Statistical Literacy
The ASA and Sense About Science USA have launched a new website to improve media coverage of statistics.
ASA PR Campaign Launches to Great Interest
A three-stage rollout of the ASA’s new public awareness campaign—This Is Statistics—has generated a buzz that is spreading word about the initiative within the statistics community and, more importantly, to the campaign’s audiences and the media.